March 2006
The Crucial Secret About High-Profile, One-Shot Media Placements They Don't Want You To Know
WHAT YOU NEED TO KNOW
The Internet is moving forward at a faster pace then ever and Net Connect Publicity wants to keep you informed and up to date on what you need to know. Our trusted relationships with online and traditional media means you have the opportunity to build a successful marketing and branding campaign that will keep you in the forefront of today's important issues. Your branding campaign needs to have several crucial elements in order for you to compete in today's tech savvy world. Net Connect now offers every strategy needed so you don't have to go to work with several different agencies to accomplish your goals. We are the one stop shop for your online and traditional publicity needs.
We build RELATIONSHIPS between our clients and our media outlets and we don't charge expensive fees for the placements we make. We know that building your brand means ongoing media outreach over time and that is what works. So our fees are set accordingly so you can afford to maintain your media outreach. No single placement can give you the expert status and the credibility you need. You MUST create ongoing relationships. Pay for placement programs are designed by agencies who want to get tremendous fees for single placements that in six months won't affect the success of your campaign. BUILDING YOUR BRAND AND YOUR CREDIBILITY is what makes you the media's expert of choice and that is a process, not a placement.
Net Connect Publicity is not about placements. There are plenty of agencies who will be more than happy to charge you thousands of dollars for the privilege of saying you appeared on the Today Show. However, it won't do much to help meet your goals if no one can distinguish how you are unique from all of the other experts in your field, no one knows what you are about, and no one has clear access to your work. YOU MUST BUILD YOUR BRAND. Then the media will come to you. The public will seek out your work and you will achieve your ultimate goal.
"Happiness is what you find when you give yourself permission to live your dreams."
~Anne Leedom
EDITORIAL OUTREACH
Content Works. Regardless of what medium you choose for your publicity, quality, informative and interesting content has consistently proven to reach an audience in profound and permanent ways. People respond to content, they remember content and they talk about content. Websites allow you a forum to inform the public about your philosophy and the issues you care about. Through this venue the public forms an unspoken bond with you and your work. This is what creates success.
DIGITAL OUTREACH
Digital content is an exciting new format to deliver your message to audiences in every place media can reach. Whether someone is in their car, a hotel room or an airplane... or just relaxing in their own home or going for a walk with their MP3 Player, your message can impact their life in a positive and lasting way. Net Connect can distribute your digital content through a wide variety of platforms and formats to create the visibility for your products and services, and you too can directly sell these new digital products.
VIRTUAL BLOG TOUR
Blogs have also become an incredibly important medium for communicating with key audiences including consumers, influencers, shareholders, employees, critics, and the media. Blogs are searchable by search engines, they have additional searchable distribution points called "blog directories," and they are easily "subscribed to" by readers... making future blog entries become automatically delivered to the subscriber. This new form of communication has now become another vital element in your Internet publicity plan because of its popularity and direct connection to your potential customer base.
50 Million US Internet users visited blog sites in Q1 2005. That's 30% of all US Internet Users and 1 in 6 of total US population. Source: ComScore.
A Virtual Blog Tour will provide you with the following:
*** Expert Status: Secure an expert Bloggist position(s) on targeted large destination sites
*** Personal Blog: Assist in the creation of your own personal Blog within your site.
*** Syndication: Syndication of Blog information into directories and Blog provider portals.
*** Ongoing Weekly Maintenance: Weekly posting of your new blog content into the Blogs we've created for your tour.
Call us today to discuss in greater depth how a Virtual Blog Tour can help step up your Internet visibility, define your brand and continue to make the public and the media aware or your expertise and overall body of work so that you become the expert of choice in your genre.
CURRENT PLACEMENTS
** Digital platform offering downloads to satellite radio, cable TV, and online portals
** Major baby website looking for pregnancy content
** Summer content for 2006
** Bloggist placements with destination websites reaching millions of unique visitors monthly
Read past editions of Authors and Experts Online
http://www.netconnectpublicity.com/newsletter
WELCOME TO NET CONNECT PUBLICITY
We are happy to announce new clients to Net Connect
*** Dr. Laura Schlessinger www.drlaura.com
*** Dan Castro www.dancastro.com
*** Christine Ramos www.intuitivenurturing.com
*** Stacy DeBroff www.momcentral.com
*** Patti Teel www.pattiteel.com
*** Barbara Behrmann www.breastfeedingcafe.com
Thank you to the many clients who have been with us for the past several years. We appreciate your business and look forward to working together for many years to come!
WHAT WE OFFER
Our online services are a crucial component of any publicity campaign. We offer a wide variety of assistance allowing you to gain the results you need in one stop. We offer a complete package including:
- Article Outreach Campaigns to online media who will syndicate your content
- Newsletter promotion, design and syndication
- Virtual Blog Tours
- Digital Content Syndication and Production
- General marketing support for external marketing campaigns
- National Press Releases and Media Tours
- Expert Placements
These services can be provided as a complete package or they can be provided individually. Our goal is to work with you on a long-term ongoing campaign, introducing and supplying your content on a consistent basis to strategic media on your customized "wish list" we create with your input.
Review our success stories at
http://www.netconnectpublicity.com/clients
CLIENTS SPEAK OUT
"Net Connect's really knows content placement. But what makes them exceptional is their creativity. They are truly leaders in this business."
~Cheryl Tallman, FreshBaby.com
"Net Connect Publicity has opened doors to me that would not have been available to me on my own. I have received great placements on the Internet and in conventional media through their hard work and professionalism."
~Armin Brott, Author, The Expectant Father: Facts, Tips and Advice for Dads-to-Be
"As a website publisher and editor, Anne Leedom and Net Connect Publicity make my job infinitely easier. The content provided is not only intelligent and relative to my sites' visitors but it's already edited and ready to post. I like to call it 'Ready to Wear' for the internet."
~Maribeth Doerr, StorkNetFamily Network
To add new people to the subscriber list or provide any other feedback, visit www.netconnectpublicity.com or send an email to: anne@netconnectpublicity.com
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Net Connect Publicity
5000 Windplay Drive, Suite 3-102
El Dorado Hills, CA 95762
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